A gift registry where the recipient can choose the item or the cash.
This MVP validates the core wedge: gift givers reserve a product, but the recipient keeps optionality and can choose to receive either the physical item or a cash equivalent.
For gift givers
They still feel like they chose and gifted something meaningful.
For recipients
They avoid duplicates, wrong sizes, and unwanted products.
For the business
There is a clear path to transaction fees, premium registries, and merchant partnerships.
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Items on registry
24
Active products added
Reserved gifts
9
Claimed by gift givers
Fulfilled
5
Completed gift decisions
Gift volume
$4,880
Total value processed
Breville Espresso Machine
High-end espresso machine for our new home.
Retail
$699
Cash option
$650
Luggage Set
Lightweight carry-on and checked luggage set.
Retail
$420
Cash option
$380
Patio Furniture
Outdoor seating set for the backyard.
Retail
$1,200
Cash option
$1,100
Stand Mixer
For bread, cookies, and holiday baking.
Retail
$349
Cash option
$320
Option 1: Transaction fee
Take a small fee when a gift converts into a cash transfer or checkout transaction.
Option 2: Premium registry
Charge for custom pages, event branding, analytics, and thank-you automation.
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Unlock Premium
Get unlimited registries, custom themes, analytics, and no branding for just $19/month.
Aunt Lisa
Breville Espresso Machine · Item Reserved
$699
Processed
Jordan
Patio Furniture · Cash Equivalent
$1,200
Processed
Chris
Honeymoon Fund · Cash Gift
$250
Processed
The wedge is not "another registry." The wedge is gift intent with recipient flexibility.
The MVP should prove three things: people understand the concept, givers will still pay, and recipients actually use the cash-or-item choice.
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